MAP Violations: Roadmap to Prevent Pricing Violations
Identifying outliers and tracking MAP violations is the right way forward to build brand trust & loyalty
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Insightful Reads
Get Insights, Thoughts, Observations on eCom Intelligence
Praveen Dhama
- Jan 19
- 4 min
Beauty & Personal Care Industry: Trends accelerating BPC eCommerce growth in India
The emergence of many digital-first brands in the segment has helped it to outperform in 2022 with robust growth.
Anukriti Jain
- Nov 7, 2022
- 3 min
Why Do Rating Matter to eCom Brands?
Product ratings are a window into the customer experience. Online shoppers judge a product through its ratings and impact purchase decisions
Anukriti Jain
- Oct 31, 2022
- 5 min
How Reviews and Rating Impact eCom Sales?
According to a study, products with at least five reviews have a 270% higher chance of a sale. The number of stars in the rating and...
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