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MAP Violations: Roadmap to Prevent Pricing Violations

Identifying outliers and tracking MAP violations is the right way forward to build brand trust & loyalty

Fashion Industry - Setting new trends in India’s eCommerce Landscape

The fashion-conscious GenZs and millennials are leading the astronomical rise of Fashion eCom

eCommerce Challenges 2023: Demystifying the competitive eCom landscape

As there is no rose without its thorns. Gear up to face the eCom challenges with a refreshing approach driven by technology.

Beauty & Personal Care Industry: Trends accelerating BPC eCommerce growth in India

The emergence of many digital-first brands in the segment has helped it to outperform in 2022 with robust growth.

Think young… Gen Z the future of eCommerce

Put your foot on the pedal to keep up with the Gen Z! Tap the consumer sentiments to upswing the conversion rate

QSR – Delivering Tempting Prospects

The customer centric approach with the goal of optimizing customer experience is the new motto for QSR

eCom Pathway to 2023

A Guide to Maximizing Sales, Improving Efficiency and Optimizing Your Customer Journey

5 Marketing Strategies for Black Friday 2022

Black Friday is the Super Bowl for marketers! Prepare well off-season to score big during the season. Oh! You didn’t get that reference....

What Does Your Search Rank on Marketplaces Say About Your Brand?

Turning visitors into customers starts with achieving high search rankings. The higher search rank directly results in high visibility...

3 Things to Consider While Writing Product Descriptions

Do you remember when you had to visit the nearest retail store (Kirana-wala) and check out the product's qualities by reading its...